MerchLocal

Launch a premium merch store for your restaurant, with zero inventory or hassle.

MerchLocal is the first Done-for-You Merch Platform for busy restaurant operators.

We design the merch store of your dreams (with absolutely ZERO upfront cost), handling everything from design to fulfillment to shipping, so you can capture new revenue and turn your customers into walking billboards without lifting a finger or training your staff.

You run your restaurant. Let us handle the merch.

Have you always wanted an awesome merch program for your restaurant, but somehow it's always stayed stuck at the bottom of your never-ending To Do list?

Let us handle the awful parts of managing a merch program. Tell us about your dream merch program and we'll make it a reality.

The Merch Store of Your Dreams...Ready to Launch in Days

On-Brand, Premium Quality
We'll translate your restaurant's brand into a ready-to-launch online Merch Store, with high quality merch (chosen by you) that your customers will actually buy.
No Inventory, No Minimums
Say goodbye to bulk orders and holding inventory in your restaurant. When a customer orders, we handle everything, from printing to payment, and ship the order to your customer for FREE.
New, Low-Lift Revenue
All you need to do is promote your merch store to your customers online and in-store! No fees or upfront costs. Every month, we'll pay you a profit share of merch your customers order. That's it!

Ready to Launch Your Merch Store?

MerchLocal FAQ

How does the process work?

Have you always wanted an amazing merch program for your restaurant, but somehow "figure out merch" has always managed to stay at the bottom of your team's to-do list?

Well then we've got good news for you!

MerchLocal is the first 100% done-for-you merch platform for busy operators.

We'll work with you to design a custom merch store based on your brand guidelines and goals, with a fully-designed merch collection and a branded landing page.

From there, you'll get unique URLs to your merch store that you can promote to your customers however you want!

When a customer orders, we handle payment, ordering, fulfillment, and shipping on-demand. Your customer will get their merch delivered in a few days (with FREE shipping), and you'll receive periodic revenue share payments directly to your bank.

It's that simple.

Do we have to carry inventory?

Nope. Say goodbye to the days of bulk ordering, storing merch in a box in the back, and forcing your staff to become shirt salespeople. With MerchLocal, everything is print‑on‑demand from top‑tier suppliers. You’ll never pre‑buy inventory or manage boxes again.

How will guests actually find my merch?

That's 100% up to you! With MerchLocal, all you have to do once your store is built is promote it to your customers.

We’ll work with you on a digital and in-store marketing plan designed to maximize sales for your type of restaurant (using best practices and high-converting strategies already tested by other restaurants in our network).

For digital channels, a link on your website, social posts, and emails to your customers will typically convert best.

For in-store, we'll work with you to design minimalist displays that let your customers order instantly via QR codes (and we can provide physical samples for customers who want to actually touch before buying).

Can I control the designs?

Absolutely. We'll design your merch with as much or as little input from your team as you want.

Have existing brand art you want to put on every item? No problem. We'll take your lead and design exactly to your specs.

Want us to design unique merch based on your restaurant's brand and demo that will drive sales? We can do that too!

Every item is proofed and approved before launch.

Can I choose what items I want to sell?

Yes! We work with the best suppliers in the country, and will work with you to create a custom collection that aligns with your customer demo, from tees and mugs to totes and hats (and much more!).

Want to change something or do a seasonal drop? No problem. You can switch out items as often as you want, and we'll even recommend items that are selling well at similar restaurants to add to your store!

How much does it cost and how do I get paid?

With MerchLocal, there are ZERO fees or upfront costs for your merch store.

The only cost for you is if you want to order samples to display in-store (which we'll provide at cost).

We handle all payments when your customers order, and will pay you an agreed profit share every month!

What if we want bulk for staff or VIPs?

We can do that too! We can run one‑time bulk orders at excellent pricing anytime you want, or create a secret staff‑only page with discount pricing for your team to order as needed.